Invigor8tion

Invigor8tion - is a unique innovation and marketing consultancy specialising in unlocking new growth opportunities through improved brand strategies and the optimisation of concepts together with the supporting organisational model, process and behaviours required to deliver strong performance with pace.

	1. New Growth opportunities Shaping the future through better use of consumer insights, trends , competitor understanding to shape innovation strategies in order to create or seize opportunities.		5. Real life testing Improving the ‘odds of success’ by using real life market testing techniques as an alternative or to compliment conventional consumer testing.
	2. Concept development Crafting compelling concepts with strong functional and emotional differentiation.		6. Market development Identification of new market or brand opportunities including partnerships and route to market options.
	3. Idea generation Facilitation and techniques to get to the breakthrough ideas.		7. Winning teams Getting to high performance teamwork by removing the traditional boundaries between internal functions and external partners.
	4. Connecting your organisation Shifting the behaviour and culture of the organisation to support innovation initiatives from idea to market execution.		8. Seed marketing Alternative marketing and sales techniques to build new brands and categories.